About Us

Virtual Alchemy is a boutique marketing and consulting agency, located in Sarasota, Florida.

Getting Seen Since 2013

Virtual Alchemy was originally founded in 2013 by Sarasota native, Chris Ray. With roots in performance marketing, Virtual Alchemy has since evolved to become a full-service marketing and consulting agency focused on digital marketing strategies for high-technology business and engineered products. We cater to corporate clients as well as small businesses and offer bespoke services to fit a variety of marketing and business needs.

With first hand experience inventing and launching products; managing manufacturing operations; process engineering;  developing and maintaining quality systems and much more, we are not just any marketing company. 

From Chemical Engineering to Virtual Alchemy

After earning his BS degree in Chemical Engineering from the University of Florida, Chris helped to spin-out a sister company of Rubberfab Technologies Group in Sparta, NJ (USA) to create and co found TBL Performance Plastics, which was later acquired in 2019 by a leading private-equity firm. Following the acquisition, Chris helped to carry out a multi-national rebrand of six companies as SaniSure, which remains as one of the most highly respected and innovative manufacturers of single-use biopharma equipment in the world. Since receiving an MBA in 2020, graduating second in his class at Louisiana State University, Chris has focused heavily on researching business strategy and marketing principles. 

Vision Statement

Vision Statement

We empower businesses, regardless of size, to develop sustainable competitive advantages and challenge leading industry players with innovative marketing strategies.

Mission Statement

We help B2B companies communicate value to their target markets by developing and executing on tailored marketing strategies with a focus on digital media, targeted reach, and sustainable competitive advantage.

Mission Statement